Less noise, chaos than typifies the Amazon experience

Update: Amazons lousy sponsors must have read this. The app search results are completely edited now as if to "fix" what I wrote. Changing review to 1 star.

I have come to detest Amazons shopping experience, on their regular site. I tried this app out today, and Im very surprised by it. It was the first time in years that I could enjoy using Amazon. The app lets you shop without all the distractions of ads that the full site bombards you with. I know what Im looking for when I shop the full site, but it is always buried under a thicket of ads, "sponsored results", and manipulated reviews and ratings. On the app its easy once again to get from point A to point B as a Amazon user. Ive missed the old days of using Amazon (in between Yahoo Games and Angelfire builds). The app gives a little of the old service back, when the site certainly doesnt. Before, the product you were looking for was just what the search results gave you, and user reviews and ratings helped you narrow down the results to a worthwhile choice. Now Amazon is clustered with lousy results. There is so much manipulation in the ratings and reviews that you cant make an educated guess one way or the other if a choice will prove bad. I dont like giving apps 5 stars, and I dont like Amazon much either: but this app allows you to steer clear of a lot of things like Ive described. The user interface is elegantly designed, and site navigation easy and enjoyable. I say enjoyable because it had been been around a decade since the last time I remembered the Amazon shopping experience being so straightforward.

Switchfoot Fan 27 about Amazon Shopping, v9.12.0